6 Aug

As a merchant, you know how important it is to provide a positive customer experience. You want people to enjoy shopping with you, tell their friends about your company, and become loyal returning customers.

That’s why it’s so important for the customer experience to be a positive one from the moment someone walks in your door to the moment they leave. Ensure your customers leave on a high note by making the payment process convenient!

While some consumers may prefer to pay with cash, for many, that’s become an outdated payment method. With everything from car parks to window cleaners now in a position to accept credit card payments, if you’re only offering customers cash options, you’re probably losing business.

American Express is a common card type that businesses do not accept. But, did you know that Amex lowered their rates? If you are not signed up on the new OptBlue Program you should be. Businesses that accept American Express received increased spend per customer.

Accept the customer’s preferred payment method

While some consumers may prefer to pay with cash, for many, that’s become an outdated payment method. With everything from car parks to window cleaners now in a position to accept credit card payments, if you’re only offering customers cash options, you’re probably losing business.

Allowing customers to make purchases in their preferred method is a great way to provide a positive customer experience! Luckily, there are a lot of options for affordable, effective and user-friendly credit card merchant services.

Choose the best location for payment

Where is it most convenient for your customer to make a payment? Maybe it’s at a checkout desk inside the store. Or, maybe it’s more convenient for your customer to pay elsewhere, like a table they’re seated at, or curbside.

You can help reduce the amount of time a customer must wait to pay by allowing them to pay where it’s convenient for them. If you’re always on the go or want to meet customers where they are, a portable credit card processing machine can be a huge help.

Offer quick and simple transactions

No one likes waiting around for their credit card payment to go through. Ensure your customers have a positive experience by offering fast payment transactions. Using modern equipment that’s user-friendly and processes payments quickly ensures your customers’ positive shopping experience won’t be dampened by a lousy checkout experience.

à Ready to improve your customer experience by offering a convenient payment process? Visit our website today to find the processing solution that’s right for you!

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